Commercial Day


Today we will be looking at Market Research.

(powerpoint available here:)

http://www.tutor2u.net/business/presentations/marketing/marketresearchmethods/default.html )

Questions.

1. What is a customer tracking device?  Give and example.

Use the following links to help you with questions 2 and 3.  LINK 1    LINK 2

2. What are some of the companies that will pay for market research?  Why would they do this?

3. (this question is not mandatory).  Sign up or download an app for market research.  What type of questions do they ask you?  Why do they ask you this information?  Do you think that your answers while signing up will affect what survey's you receive? Why/why not. 

4. Conduct some Secondary Market research on your own.  Pose a question, any question, then use the internet to answer your question.

OR: Look at the this website: and say what is some merchandise, if any, that you would be interested in buying? 

BEYONDMARS