Marketing 11 
Today we are going to watch a video on 'lousy labels'.

Questions.

1. Why do companies use the words 'Natural' and 'Organic'?
2. According to Derek Krasnik, the lobbyist for cosmetic companies, who's responsibility is it to buy 'natural' products?  
3. Why does 7th Generation die their diapers beige?
4.  Now it is your turn.  I want you to think of a product, shampoo, snack food etc and then go on-line and research the ingredients and its impact on you, your health, and the environment.  What did you fined?  Was it better that you though?  Worse?  How?

Marketing 12

Today we will be looking at Dollar Shave Club and Companies that have copied its format.

Use this LINK

Questions.  

1. Dollar a month clubs make money by something called ongoing revenue.  What does that mean?

2. Summarise (briefly) the marketing lessons in the article.

3.  We live in a free market economy where people are allowed to take other peoples basic success and try to copy it.  Do you think that other companies/entrepreneurs may try to copy the Dollar/Month format?